Carolyn Freeman brings over 25 years of professional senior living experience in her role with TerraBella Senior Living as our Divisional Sales Director. Prior to joining the TerraBella Team in 2022, Carolyn led independent living, assisted living and memory care communities. She built excellent regional and district teams in both operational and sales disciplines across North Carolina, South Carolina, and Virginia.
As the Divisional Sales Director, Carolyn partners with our community teams bringing feet on the ground defining leadership competency, regulatory compliance, financial stability, and legislative advocacy in markets while never loosing culture of caring. Essential to her role is the prioritization and partnering with each community team and embracing clear objectives while driving occupancy.
Carolyn proudly served 12 years on NC Assisted Living Association Board of Directors and co-facilitated the NCALA Administrator in Training Classroom. She is still an active NCALA Certified Preceptor for new AIT students of our industry. Carolyn is also a member of NC Women’s Leadership Foundation and volunteer membership of Southeastern Center for Contemporary Arts and Piedmont Craftsmen Association. She earned Bachelor of Science and Masters in Business Administration from Appalachian State University.